Hello to all of you out in Partner land! Our next membership call is tomorrow, and we’d love nothing more than to celebrate St. Patrick’s Day on the phone with you! Here’s the topic du mois (that would be “of the month” for those of you away from Babel Fish):

Telling Your Story
As we venture further into the new year in a new economy, it’s more important than ever to effectively communicate your value as a Microsoft Dynamics Partner to potential and current customers. The cornerstone of communicating your value lies within your company’s story. Who are you? What do you do? Why does it matter?

Mark (Mojo) Olson has helped many companies answer those three questions and define their company in a simple, accurate statement through his company, Brand Mojo. Mojo as 25 years of experience in the communications profession in roles as a graphic designer, art director, brand manager, and executive communications manager. His experience ranges from working with small business clients to managing the global launch of a new Microsoft brand.

With that declarative statement in hand, David Berg and the Spider and Company team can recommend (and produce) efficient marketing materials that companies can use to share their story with customers. David, the director of business and campaign design at Spider and Company, has been in the marketing field for 12 years, working on projects in the manufacturing, construction, communications, and traditional ad settings.

Contact Jasmine McNellis at 701-478-6800 or Jasmine@thepartnerchannel.com to join in on the membership call fun!