Microsoft Dynamics Partner Resources News

Download #MakeItDyn Report: Brand Makeovers

By Bethany Foyt

Articles about re branding talk a lot about emotion and how people either love or hate the new company look, product direction, or bold commercials. As dramatic as Business to Consumer (B2C) marketing can be, it is easy to get caught up in the push and pull of it all.Brand Makeovers Graphic

Business to Business (B2B) marketing is not as concerned about making an impression with a rebrand; rather, they want it to more clearly convey who they are as a company.

Our world of technology is changing faster than ever. Who these companies are is evolving just as quickly to meet the demands of technology users and businesses.

Whether branching off into a new market or simply clarifying their value proposition with current customers, these Microsoft Dynamics Partners share their challenges and successes in this report.

Download Brand Makeovers and more #MakeItDyn reports today.

Branding for Microsoft Dynamics 365

By Bethany Foyt

Okay, Dynamics 365 is here, now how do you market it?

Aside from the major changes in technology, Dynamics 365 has its own branding guidelines. Microsoft has created a style guide to help you consistently brand your marketing messages.

Download that style guide here.

To Purge Or Not To Purge Contact Lists…

By Bethany Foyt

Beware of GraymailIf you read Adrianne Machina’s article in The Partner Channel Magazine Fall 2016 Issue, you have been exposed to the term: graymail. Maybe you didn’t think twice about it, but there are many reasons you really should!

Graymail could be harming your business, but purging contacts isn’t necessarily the solution for all Partner organizations.

Read how three Partner organizations are dealing with the dreaded graymail to see if their marketing best practices can help you decide how to create your own!

Download the very first (of many more to come) Marketing in the Microsoft Dynamics Community reports: Beware of Graymail.

Just in Time for #Summit16!

By Bethany Foyt

The List: Online Fall 2016 issue is now available for download. Make sure to get your copy before heading down to Tampa for the #Summit16 conference expo.

You can also access our mobile version right on your phones at www.thelistmobile.com.

The Total (Career) Package

By Bethany Foyt

By Lindy Belley of Integrity Data

Princess. Fireman. Astronaut. Teacher. Many kids have an idea of what they want to be when they grow up. I was not that child. Things I was really good at: Putting items back where they belonged, helping around the house, making friends, trusting strangers, forcing my little brother to ask for my drink refills.

Read more »

Let’s Keep Working Together!

By Bethany Foyt

Jane celebrated her 11th year at The Partner Channel last month and she wants the Microsoft Dynamics community to keep working together.

A great example of this is through The List. We have over 100 Partners participating in The List. Over 90% have been in The List since the beginning and those that may have left to try other marketing tactics come back to The List because it’s targeted, cost effective, and in front of Partners AND Users every quarter through The Partner Channel Magazine and the User Group Magazines.

Listen in how The List and other Partner Channel offerings can help you get connected with other Partners…

The List, Summer 2016 Issue Now Available!

By Bethany Foyt

Download your copy of the Summer 2016 version of The List: Online today!

What’s The List, you ask? Well it’s just one of the greatest directories of Microsoft Dynamics add-ons around! Learn more about The List and keep it on hand when looking for third-party add-ons.

Catch Up On Your Reading With The Partner Channel Magazine eBooks

By Bethany Foyt

If you are experiencing any kind of summer slow-down, take this chance to catch up on some educational and enjoyable reading!

The Partner Channel released two eBooks this past year with loads of great marketing and leadership articles to help Partners in the Microsoft Dynamics channel boost their business and careers.

So, grab that iced tea, sit back in a hammock, and enjoy…

Endless Opportunity in a Collaborative Community

By Bethany Foyt

By Kaitlyn McKendry of Vicinity Manufacturing

My marketing journey began when I needed to officially select a major. At the time, there were no designated advisers to the ‘undecided’ group. Marketing seemed general enough, so I selected it with the thought that I could always change it later, though I never did.Kaitlyn McKendry

As a recent college graduate it can be unnerving to transition to a professional environment. I applied to Vicinity Manufacturing with the hopes to polish my networking skills and put some tangible real-world experience onto my resume during my senior year at Kennesaw State University. Since joining in August of 2012, I have far surpassed my goals.

Read more »

Help Us Congratulate The Graduating Class of Marketers Excel Into Geniuses, Class of 2016!

By Bethany Foyt

Over the course of the past nine months, The Genius Series students underwent rigorous online training on topics, such as video marketing, list management, budget planning, sales and marketing alignment, and more. In addition to the wisdom they’ve acquired, this group of marketers has built a long-lasting comradery to share ideas and best practices while they continue on their marketing journeys.

Congratulate these geniuses on social media, address your emails to them with “genius” in the greeting line, or simply bow down to them when you see them at the next event. :)

This is a major achievement and all of these marketers took their work, and their companies, to the next level of marketing! Way to go, geniuses!!

 

About The Genius Series

The Genius Series is a learning and networking opportunity for Microsoft Dynamics professionals to develop marketing skills and implement tried and true best practices shared by industry experts. In addition to nine months of intense educational sessions, students will have the opportunity to connect with like-minded peers, experienced marketing professionals, and community mentors to expand their knowledge and network within the Microsoft Dynamics community.

Learn more at http://thepartnerchannel.com/the-genius-series/.

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